Shipping too slowly
Months of building before a single customer uses the product burns runway and hides what matters.
SaaS & Startups
From first version to a SaaS that scales.
We help founders and product teams ship an MVP quickly, then grow it into a multi-tenant platform with billing, roles and the admin tools you need to run it.
The problem
What gets in the way today.
Data separation
Every customer's data has to stay separate and secure as you add more of them.
Rewrites waiting to happen
Shortcuts in a first version can make every later feature slower to add.
Onboarding that loses users
People sign up but never reach the moment the product becomes useful.
Billing and plans
Trials, plans, upgrades and invoices get complicated fast.
No view of usage
Without product analytics, it is hard to know which features matter.
What we build
SaaS & Startups software we can build for you.
MVPs
A focused first version with the few features that prove the idea, in front of users quickly.
Multi-tenant platforms
Workspaces, organisations and data separation done properly from the start.
Subscriptions and billing
Plans, trials, upgrades and invoices through an established billing provider.
Admin and support tools
See customers, usage and issues so you can run the business, not just the code.
Roles and permissions
Owners, admins and members each see what they should.
Onboarding flows
Guided set-up, sample data and emails that get new users to value.
Product analytics
Usage events and dashboards that show which features people use, with privacy in mind.
Public APIs and integrations
Let customers connect your product to the tools they already use.
Solutions
Where most saas & startups projects start.
Three common starting points. Most products grow to include more than one, and every scope is shaped around your needs.
MVP build
- Core features only
- Sign-up and onboarding
- Billing ready
- Analytics from day one
Scale and feature team
- Roadmap delivery
- Performance and security work
- Integrations and APIs
- Weekly releases
Takeover and stabilise
- Code and security review
- Fix what blocks releases
- Tests and deployment pipeline
- Clear documentation
How we work
What we take care of in saas & startups.
Every sector has its own rules and habits. These are the things we plan for from the first workshop, so they do not turn into surprises before launch.
Technology that suits this work
- React and Next.js
- Node.js
- PostgreSQL or MongoDB
- Stripe billing
- AWS, Docker and CI/CD
You own the code
Your repository, your cloud accounts and your IP from day one.
Architecture that grows
Simple where it can be, with clear seams where you will need to scale.
Release pipelines
Automated tests and deploys so shipping a change is routine, not a risk.
Product thinking
We push back on features that do not serve the next milestone.
What changes
What good software gives your team.
Faster to market
A focused first version, not a long build.
Users who stay
Onboarding that gets people to value.
Billing that just works
Plans and invoices handled for you.
Safe releases
Automated tests and deployment.
Ready to scale
Architecture that grows with you.
Your own code
Full ownership from day one.
Trends
Where saas & startups is heading.
- 01
AI inside the product
SaaS products are adding AI assistants and automation where they save users real time.
- 02
Usage-based pricing
More products charge by usage, which needs accurate metering and clear invoices.
- 03
Vertical SaaS
Products built for one industry are winning by fitting its workflows closely.
- 04
Security expectations
Customers ask about security and data handling earlier in the sale.
Why CrowdApps
How we work with saas & startups teams.
Scope agreed in writing
Before any work starts you get a written scope, timeline and price, so everyone knows what is being built.
Working software every week
Weekly demos of real, working features. You see progress and can change direction early.
You own the code and IP
Everything we build is yours: source code, designs and accounts, handed over in full.
NDA before we see your idea
We sign an NDA before you share details, and the same senior team stays with you from start to finish.
Our process
From first call to launch and beyond.
- 1
Intro call
A short call about what you need, who will use it and what is in the way today.
- 2
Written scope
Features, timeline and price in writing, with an NDA signed first if you need one.
- 3
Design
Clickable screens you can test with real users before we build.
- 4
Build and weekly demos
Working software every week, so you can steer as it takes shape.
- 5
Test and launch
Testing on real devices, then release to the web or the app stores.
- 6
Support and grow
Monitoring, fixes and new features in planned releases.
Verified experience
Manage My Moves is a multi-user platform we rebuilt for a UK removals and storage business, with separate portals for admins, clients and surveyors and a mobile app on the same backend.
Questions
Asked by saas & startups teams.
How quickly can we have an MVP?
It depends on scope. We agree a small first version in writing and show you working software every week, so you can judge progress yourself.
Do we own the code?
Yes. The code, the repository and the IP are yours, and we can work in your own cloud accounts.
Can you take over from another team?
Yes. We start with a code review, fix what is blocking you, then plan the next features.
Can you take over our existing SaaS code?
Yes. We start with a code and security review, fix what blocks releases and then carry on with the roadmap.
Do you help with multi-tenant architecture?
Yes. We design data separation, roles and permissions so each customer only sees their own data.
How much does a project like this cost?
It depends on scope: the number of user types, features, integrations and platforms. After a short call we send a written scope with a fixed price or a monthly team cost, so you can decide before anything starts. You can also get a first range from our project estimator.
How long does it take to launch?
A focused first version usually takes a few months, and smaller tools can be faster. We agree the timeline in the written scope and show working software every week, so you can see it taking shape.
Who owns the code?
You do. The source code, designs, documentation and app store or cloud accounts are yours, and we hand everything over in full.
Do you support the product after launch?
Yes. We offer ongoing support, monitoring and updates, and we can keep adding features in planned releases. You can also take the code to your own team at any time.
Other sectors
Explore more sectors.
HealthcarePatient apps, portals and sexual health servicesSocial careCommunity platforms for older adults and carersLogistics & TransportationDispatch, scheduling, crews and field appsSolar & EnergyMonitoring and installation workflowsAutomotiveVehicle care and service booking appsAgritechTools for farms and supply chainsE-commerce & RetailStorefronts, member apps and offersEducation & E-learningLearning platforms, courses and institution portalsBusiness & Professional ServicesClient portals, internal tools and white-label buildsFinance & BankingFintech apps, client portals and dashboardsInsuranceQuote, policy and claims portalsReal EstateProperty portals, CRMs and tenant appsTravel & HospitalityBooking, guest apps and operations toolsMedia & EntertainmentStreaming, content and community platformsTelecommunicationSelf-service apps, portals and field toolsManufacturingProduction tracking, quality and dealer portalsPublic Sector & GovernmentAccessible citizen services and case tools
Tell us about your project.
Share your requirements with our team. We'll review your enquiry and get in touch to discuss the next steps.